Full-Time
Remote
Posted 4 days ago (2025-05-30)
Title: Retail Engagement Manager
Type: Full-time
Location: Remote (up to 50% travel)
Industry: Bicycle Industry Trade Association
Employment and Classification: “At will” employment status
About PeopleForBikes
PeopleForBikes unites millions of Americans, thousands of businesses, and hundreds of communities to make every bike ride safer, more accessible, and more fun. Our mission is to get more people on bikes more often and make biking better for everyone. Nationwide, PeopleForBikes represents more than 340 supplier and retailer members and 1.4 million individual supporters. The U.S. bicycle industry contributes $88 billion annually to the U.S. economy and supports more than 780,000 jobs. PeopleForBikes is composed of a Coalition that is the U.S. bicycle industry’s trade association and a Foundation that supports and promotes the benefits of bicycling and backs crucial bike infrastructure projects and programs. Our goal is to make the U.S. the best place in the world to ride a bike.
Position Summary
Acknowledging the critical role bicycle retailers play in the bicycle industry and in communities across the country, PeopleForBikes is hiring a Retail Engagement Manager to join our research team. This position will focus on creating and executing a plan to recruit and engage bicycle retailers to participate in a data-sharing program that will help improve individual retailers’ businesses and serve the industry as a whole. This position reports to the Bicycle Industry Senior Research Manager.
Qualifications
Don’t meet every requirement? No problem. Studies show that women and people of color are less likely to apply to jobs unless they do, so we encourage you to apply anyway. PeopleForBikes will consider alternative ways in which an applicant may have gained the required qualifications, outside of traditional pathways.
- 5+ years of experience working directly in retail or with retailers (with a strong preference for bicycle retail)
- Strong relationship-building skills
- Willingness to travel to meet with bicycle retailers
- Deep understanding of metrics related to retail sales and inventory
- Familiarity with retail point-of-sale systems (Ascend, Lightspeed POS, Shopify, etc.)
- Understanding of how retailers can use retail sales and inventory metrics to grow their businesses
- Ability to collaborate effectively with a variety of internal and external stakeholders
- Passionate about PeopleForBikes’ mission and the power of the bike to make life great.
- A commitment to safe, healthy, reliable, and affordable access to bicycling for all members of a community.
- PeopleForBikes will consider alternative ways that an applicant may have gained the required qualifications, outside of traditional pathways
- Our office is ADA accessible. This role will require the use of a laptop for several hours and the ability to travel up to 50% of the time and work for several hours in event spaces
Responsibilities
- Create and execute a plan to recruit bicycle retailers to share POS retail sales and inventory data
- Effectively engage bicycle retailers across the U.S. to create a data product that helps them grow their businesses
- Collaborate with the marketing team to create materials that effectively communicate the benefits of POS data sharing to retailers
- Continually engage with retailers to ensure ongoing satisfaction and seek additional opportunities for collaboration and high customer service
- Work collaboratively with the data and analytics team to evolve and grow the product and program to meet the needs of retailers and the bike industry
- Incorporate diversity, equity, and inclusion into professional work and commit to personally growing in this space
- Travel to our conferences and meetups, and up to 50% additional travel, are required to fulfill the role
- Other duties as assigned
Compensation and Benefits
This “at-will” position offers a competitive salary commensurate with experience of $65,000–$77,000. The starting salary is based on the education and experience of the final candidate. PeopleForBikes offers an excellent and comprehensive benefits package, including paid health insurance for employees, a generous paid-time-off (PTO) policy including 23 days plus federal holidays, paid parental leave, a flexible work schedule including work-from-home options, and optional participation in a deferred compensation retirement plan with immediate vesting of a competitive employer match. In addition, we provide long-term disability insurance, a cell phone plan, and a laptop computer along with many other benefits like industry discounts. As icing on the cake, PeopleForBikes pays you to ride your bike.
At PeopleForBikes, our agreed-upon set of team norms are what drives us to do our best every day we show up to work. Our core purpose is to make life great and our core values are put others first, include everyone, and it can always be better. We’ll talk more in the interview process about what these mean, but for now, know that we continually strive to build and strengthen our team, we work together effectively to serve our mission, and we have fun. Beyond that, we’re casual, we work flexibly with remote work allowed, and we really love dogs. You don’t have to be an amazing bike rider to work here — what matters to us is a desire to work alongside passionate people improving the world through bikes (and hopefully you love bikes too).
Location
PeopleForBikes is based in beautiful Boulder, Colorado, with offices in Boulder and the “Mountain Bike Capital of the World” Bentonville, Arkansas. If you are located in Colorado or Arkansas, we create a great environment during in-office days and have a standard hybrid working environment. If you are not in the area, we require travel to meet the team for periodic all-staff gatherings. This is in addition to the travel necessary for the role.
To Apply
- Interested candidates should apply here. Please submit your application by May 2 for priority consideration. You will be contacted by a
- PeopleForBikes team member if your application is selected to move on to the next round.
- Due to volume, we will not respond to telephone or in-person inquiries.
- Incomplete applications will not be considered.
- The position is available immediately and will remain open until the position is filled.
- Interested applicants are encouraged to visit PeopleForBikes.org for general information and organizational background.
Equal Opportunity
Our work to create safer, more comfortable, and more accessible places for everyone to bike starts with us. As an equal opportunity employer, we are committed to hiring a diverse workforce. You can find more on our hiring page here. We want our staff to be reflective of the backgrounds, experiences, and perspectives of the communities we serve and to create an inclusive work environment where employees and the communities we serve feel welcomed, valued, respected, and received. We believe that no matter who you are, where you’re from, or why you ride, everyone can find joy on a bicycle.